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Scaling across 700 properties with a single cloud platform

The Ascott Limited Logo

133,000

Units 

700

properties worldwide

3.1%

Increase in ADR across the portfolio

Executive summary

The Ascott Limited, a global leader in the serviced residence and hotel industry with over 30 years of experience, sought to scale its operations and unify its global strategy to support rapid expansion. With a goal to open 57,000 new locations worldwide, Ascott faced a critical challenge: its existing on-premise property management system (PMS) lacked the scalability and centralization needed to manage a diverse and growing portfolio.

The need for a centralized system to grow at scale

RMS now powers over 700 Ascott properties with a centralized, scalable platform that enhances operational efficiency, streamlines data management, and elevates the guest experience. Key features include mobile-friendly guest portals for seamless check-ins, 360-degree reporting for data-driven decision-making, and native communication tools to unify operations across regions.

This strategic partnership enables The Ascott Limited to confidently pursue its global expansion while delivering exceptional service to business, leisure, and family travelers alike.

Moving to RMS' property management solution is one of our digital initiatives to support Ascott’s fast-growing business.

Alfred Ong, Head of Global Operations

Challenges

The Ascott Limited needed a scalable, centralized property management system (PMS) to support its aggressive global expansion plan of 57,000 new locations. Their existing on-premise solution lacked the flexibility and integration required to manage a diverse portfolio and unify operations across regions. Manual data collation across properties was inefficient, prompting the search for a cloud-based solution that could streamline operations and support rapid growth.

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Solutions

Ascott partnered with RMS to implement a scalable, cloud-based PMS across 700+ properties. The system centralizes operations, streamlines data management, and enhances guest experiences with mobile check-ins and automated reporting, supporting Ascott’s global growth strategy. Key features include:

360-degree reporting for data insights and automation

Mobile-friendly guest portals for fast, contactless check-ins

Native communication tools to unify property management

Customizable dashboards to enhance operational visibility

Results

With RMS, Ascott achieved:

  • Centralized operations across 700+ properties
  • Improved scalability to support global expansion
  • Enhanced guest experience through mobile check-ins
  • Streamlined data management with automated, customizable reporting

These outcomes have positioned Ascott to pursue its growth strategy with confidence, while maintaining high service standards.

Oakwood Ha Long - Gym

133K

units managed centrally

3.1%

increase in ADR

20s

To check in online

As we expand, we need systems that are scalable and RMS’ solution confidently meets this requirement.

Alfred Ong, Head of Global Operations